How can I secure my content?
Content security is not an easy task, which requires a reasonable approach by the webmaster to his website development. Despite the fact that search engines are called upon to help each and every website in its development, in a situation with a totally distributed information copying they can play a cruel joke with the authors of unique content.
Basically, it is necessary to mention the trust of websites for search engines. For instance, large news portals constantly publish content, which is then copied to many websites by means of the Internet. Why do these large news websites not lose trust in the search engines?
It's all about links. If any webmaster of a less trusted resource puts a link to a major news resource after posting its content, this will serve as the best copy protection in the search engine feeback.
Of course, not every webmaster will turn out to be a decent person, who appreciates the copyrights of the news resource his content is taken from.
How to behave in this case? The solution is quite easy: you need to place the same content on less trusted websites with reference to the original, the source. The more such links get the source, the less the search engine will put in a doubt its copyright to this content.
Paid articles on various resources is not a problem for any webmaster today, so this solution is optimal for many large news resources, an example of which we have considered.
Besides this, under such a system the owners of large news portals can be sure that their reputation will not suffer at the expense of smaller and lesser-good resources, while the owners of less trusted resources have the opportunity to earn on paid articles referring to the primary source content.
Along with that there are other methods to prevent the content stealing from your website, which can be attributed to software. Software methods stand for the content security from copying at the website script level, in which special commands are prescribed or the plug-ins are added. For instance, WordPress system blogs has got a plug-in WP-CopyProtect, which simply prohibits the selection of text on the page, and also does not allow using clicks with the right mouse button.
But the downside of this approach is that many users will want to copy your content without any malicious intent, for example, for reading in the printed version - and in this case they are disappointed.
In addition, the modern judicial system of Ukraine assumes protection of copyright for users of web resources. But there are some significant drawbacks:
First of all, the legislation of Ukraine will not consider the case if the website owner that has duplicated your content will be registered on the server in some other country.
On the other hand, the trial can last for a long time and take away a huge amount of money, that is mostly aimed at collecting evidence and hiring lawyers.
In case you see the appeal to the "letter of the law" as the only correct solution, I advise you to contact the website owner who duplicated your content with a claim; in case of any non-fulfillment, please contact the host provider.
But anyway, placing content on less trusted websites with a link to the source gives the most adequate result and best guarantees avoiding sanctions from search engines. In this case, you do not need to experiment on your visitors by forbidding them to copy the content.
Summarizing all the above mentioned, I would like to remind you that working with the content of your website is not only writing it yourself, ordering professional copywriters or qualitative rewriting, but also constantly monitoring and protecting it from duplication by other Internet sources.
In other words, if you registered a new website that will represent your company on the web, then you will need to constantly monitor content uniqueness, keep it updated, and also take active measures for promotions to stay competitive; otherwise, your website is under a risk of staying unnoticed by your potential customers and facing the sanctions of search engines.
If all of the above mentioned seems to you too complicated or even unattainable, then you can always trust the Netpeak professionals, who will conduct the full range of works with content with all responsibility and professionalism.